SEAIRSPORTS
One would never know that this outfit is essentially a mom and pop shop from the look of their brand. SEAIRSPORTS trusted me with making the majority of their branding and design decisions. I even got to design a line of shirts for them.
The first thing I did when I came onboard was redesign the logo. It needed to be strengthened and I put it in a kayak shape. Kayaking is the main focus of their market.
I re-designed their website (below). Previously it was confusing and wasted eyeball time by making the viewer jump through needless pages... this one sells right away.